A strategic look at allocating paid media budgets across the funnel, with evidence-backed models and practical guidance for ...

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Once again, many NFL fans, coaches and commentators are questioning the definition of a catch. A disputed interception helped ...

AI-generated images, old videos and altered photos proliferated on social media in the hours following former Venezuelan President Nicolás Maduro's capture. Several of these images quickly went viral, ...

This lesson will teach students about ethical AI use. They will think about ways to identify responsible AI use and apply those understandings to their lives. Explain the ethical usage of AI and the ...

If social media were a literal ecosystem, it would be about as healthy as Cleveland’s Cuyahoga River in the 1960s—when it was so polluted it repeatedly caught fire. Those conflagrations inspired the ...

Comscore executives revealed their strategy for addressing the long-standing media measurement dilemma at NAB New York 2025. Their unified platform consolidates fragmented data from streaming, CTV and ...

In part two of this Industry Insights roundtable, industry leaders focus on where vendors are uniquely positioned to close ...