Audiences form preferences before they search. Learn how authority shows up across social, search, and AI-powered answers.

Strong structural foundations and richer audience signals continue to shape how effectively algorithms interpret intent and ...

Google researchers introduce ‘Internal RL,’ a technique that steers an models' hidden activations to solve long-horizon tasks ...

There are tons of examples of content syndication in the broader media industry: Sony Entertainment has syndicated shows like ...

“Most businesses are going to have keywords or targets within their campaigns that are focused on their own value ...

The Wikimedia Foundation, the nonprofit that runs the site, signed Google as one of its first customers in 2022 and announced ...

Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of global ads, Dan Taylor.

Although AI can help general practictioners and patients, if used critically, the human touch at the heart of good general ...

Reading deeply means being able to intentionally choose when to read at different speeds, slowing down as needed to wrestle with difficult passages, savor striking prose, critically evaluate ...

Keep AI focused with summarization that condenses threads and drops noise, improving coding help and speeding up replies on ...