Most folks expect near-instant access to your website -- so much so that they become 32% more likely to leave your site after viewing a single page when loading time increases from one to three ...

It’s common knowledge that a slower site hurts your SEO. The longer it takes a site to load, the more people bounce away out of impatience or the impression that it’s never going to load. This digital ...

When people click on a link to your website, does your homepage appear almost instantly in their browser window? Or do they have to wait while large graphic files, video, Flash, or ads load? If your ...

Your hosting provider has a significant impact on the Time to First Byte (TTFB), which is a measure of how quickly a server reacts to a browser’s request. Faster ...

For any online marketing campaign, the ultimate goal isn’t to generate traffic, but to start conversation and convert site visitors into clients. Because of this, everything about your website has to ...

A slow-loading website can drive visitors away -- this is the essence of the 2-second rule. With attention spans shrinking, your website’s loading times and performance have never been more important.

Research from Google found that website bounce rates increase by as much as 31% from one-second to three-second load times. In my experience, page load times are one of the most consistent technical ...

The loading time of your website is an important factor that determines its overall success. As people generally prefer sites which load fast, they tend to lose their patience when they come across a ...

Most marketers know that having a speedy website matters. But just how important is site load time? One-fourth of Internet users say they would abandon a site that takes more than four seconds to load ...