I’ve noticed that website designers often overlook or completely misunderstand usability, frequently attributing page errors to user mistakes rather than design flaws. With the growing use of ...

In my opinion, website usability is similar to search engine optimization: the perceived definition. Doing SEO without understanding searcher goals and behaviors is like doing math without knowing how ...

Chances are we’ve all encountered websites that may be informational but wouldn't be described as easy to navigate or even pleasing to journey through. Built with the business in mind, the site is ...

Your business has a purpose – whether it’s selling pizzas, beard wax, or copywriting services. The function of your website is to guide and persuade your potential buyers and users toward that purpose ...

Jerry Cao is a content strategist at UXPin — a wireframing and prototyping app with built-in usability testing — where he develops in-app and online content for the wireframing and prototyping ...

Progressive Takes Top Honors in Keynova Group's Semi-Annual Online Insurance Scorecard WILMINGTON, Del., /PRNewswire/ -- Keynova Group, the principal competitive intelligence source for digital ...

The term “search usability” is widely misunderstood throughout a variety of industries: Web design/development, search engine marketing (SEM), online advertising, information sciences, human-computer ...

The digital transformation of library services has brought usability and user experience to the forefront of system design. Modern library websites are expected to be intuitive, accessible and ...

Most online marketers have too much going on – attempting to keep pay-per-click campaigns profitable, trying to create content that aids Search Engine Optimization (SEO), tweaking the web site to ...

What’s the mark of great design? Is it the ability to stand next to it with a glass of wine, reference a few pretentious French words, and crown yourself the smartest person in the room? Nah. That’s ...