A new study into the engines powering the most successful web games has revealed the overwhelming dominance of Unity, but highlights a critical trade-off between its powerful ecosystem and the ...

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...

In a move that few in the gaming world would have predicted a few years ago, longtime rivals Unity and Epic Games have announced a new partnership that could reshape how game creators and developers ...

Shares of video game engine developer Unity Software (NYSE: U) have been sent through the wringer over the past two weeks. In late January, the stock crashed after Alphabet unveiled Project Genie, an ...

TL;DR: Unity's upgraded AI, launching in beta at GDC, enables developers to create full casual games using natural language prompts without coding. Leveraging advanced models from OpenAI and Meta, ...