Silly rabbit, these Trix are for '90s kids. General Mills announced Monday that it is bringing back its classic Trix fruity-shaped cereal. "Trix cereal is beloved by our fans, and we heard loud and ...

General Mills was ahead of the curve when the company announced it was taking artificial colors out of some cereals a decade ago. Just two years after that announcement, in 2017, the artificially dyed ...

Following a nationwide search, General Mills has named the winning honorary #RealTrixRabbit. A Houston-based bunny named Cinnabun won over more than 7,500 entries for the chance to win the spot on ...