LONDON--(BUSINESS WIRE)--The biopharmaceutical products market is crucial and highly challenging. Biopharmaceutical products manufacturers require specialized and high-cost equipment to support ...
LONDON--(BUSINESS WIRE)--Infiniti Research is a premier provider of market and customer intelligence solutions. Having 15+ years of experience with in-depth, accurate, and reliable research, our ...
Target audiences are strategically identified groups of customers who are interested in a particular product or service. They are the foundation on which every business is based. Research and ...
A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...
The pandemic has been a huge reset of our times. The historical understanding of customers and their segments is undergoing change. In fact, I'm finding that new-age customers are multilayered and ...
Disruption is prompting marketers to revisit segmentation strategies and take a fresh look at how to effectively engage with specific clusters of customers. I recently asked Stefan Lysak, principal, ...
Paul Fennemore is Managing Director of Viapoint. Viapoint is the leading Social Media Consultancy, Services and Training Provider. Paul backs up what he preaches by grounding it on objective and ...
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