Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

GenAI ads perform just as well as human-made ads: AI-generated ads performed just as well as human-made ads. In raw data, AI ads saw a slightly higher average click-through-rate (CTR) (0.76%) compared ...

A study conducted by four leading universities found that AI-generated advertising outperforms human creative, as long as it ...

A new study reveals that AI-generated advertisements perform best when they are perceived as created by humans. Discover how consumer perception affects ad performance in the world of digital ...

Generative AI is quickly reshaping the way advertising creative is developed. According to a new report from ...

A large academic study analysing 500 million ad impressions finds AI-generated ads perform on par with human-created ...

Needham analyst Laura Martin maintained Taboola.com (NASDAQ:TBLA) with a Buy and raised the price target from $3.34 to $4.50 on Tuesday. Martin backed the rerating, citing Taboola’s exclusive supply, ...

NEW YORK, Feb. 24, 2025 (GLOBE NEWSWIRE) -- Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, today announced a new, exclusive three-year deal with LINE, a diverse, ...

The digital advertising industry is undergoing a swift transformation, fueled by advances in AI, privacy-first regulations and a broader range of media channels. As a result, digital ad spending ...

DoubleVerify has agreed to acquire Rockerbox in a deal valued at more than $85 million, Axios reports. The deal marks another step in DV’s development from an impartial brand safety, anti-fraud and ad ...