To use your CX program as a customer engagement tool, each survey goal and each survey item should answer the question: What am I really asking? While a customer will never see this question, they ...

Surveys are a popular tool for collecting feedback from donors and program participants. Inexpensive and easy to send, they’re a visible way to engage constituents and signal an openness to outside ...

Focusing on customers is critical to any business and, oftentimes, a manager’s compensation is based on improving customer satisfaction. But how do you make sure that you are truly measuring ...

Tally is the best free tool for creating surveys. They’re better-looking and more flexible than Google Forms, and they’re just as easy to create in 60 seconds. Use it for any kind of survey, whether ...

Many small-business owners use online surveys to perform targeted market and other types of research to find ways to improve their businesses. SurveyMonkey's online service offers you all the tools ...