Founded by Snapchat’s former generative A.I. lead, Higgsfield is reshaping short-form video with click-to-video tools and ...
"2026 will reward the brands that can use technology to stand out in the spaces where humans interact, online and offline." ...
Right now Snapchat is definitely having a moment. Almost four years after the launch hype and more than a year after big brands like McDonald's made a splash with their first marketing experiments, ...
With rising data restrictions, Snapchat says “Execution, Experimentation and Evaluation” are the key pillars marketers need to focus on to ensure strategic measurement evolves with the times. Why we ...
Channel 4 has announced further investment in Snapchat content, calling it a “marketing opportunity” at London’s IAB Digital Upfronts event. The broadcaster currently recuts five of its linear ...
Snapchat is attempting to attract both users and brands with the launch of “Phantom House,” an expansive series spanning the app’s Chat, Camera, Stories, and Spotlight tabs. The effort, billed as a ...
Dash and Snap Set the Foundation for Future Growth Snapchat delivers real community signals, and Dash gives social marketers the workflows, intelligence, and proof to turn those signals into growth.
With these new connectors, TapOrders / TapWorkflow introduces the capability to automatically deploy campaigns on Facebook, Pinterest, and Snapchat. TapAnalytics then pulls the trafficked data and ...
Snapchat is helping brands get ready for the spooky season, flexing its popular AR technology as a tool for marketers to tap into Halloween hype and reach young audiences. Snapchat currently has over ...
No matter what you’re selling or what age group you’re targeting, your brand success ultimately depends upon a strong and engaging digital profile. But it’s worth pointing out that not all social ...
Rachael Power writes for TechForge Media, writing about marketing tech, connected cars and virtual reality. She has written for a number of online and print titles including the Irish Times, Irish ...