Rapala’s new Busch Light Original Giant Lure turns one of fishing’s most iconic crankbaits into a bold wall display for ...

Rapala VMC Corporation has bought James Coble’s remaining 40% shareholding of DQC International, the owner of the 13 Fishing rod and reel brand. “We have now come full circle and Rapala will enter ...

The best fishing lures for forward-facing sonar users, featuring baits that show up clearly, stay visible, and trigger bites ...

To accelerate its transformation process, Rapala VMC Corporation has today announced its new Global Management Team. The new management team, together with several other key managers all over the ...

Rapala VMC Corporation (“Rapala VMC”) is pleased to announce a new distribution agreement with Okuma Fishing Tackle Co Ltd ...

When it comes to the Wii controller, there are simply a few things the system is designed to do, and a few things it isn't. For instance, one look at the controller was all it took for Ubisoft to dive ...

Battery-powered, electric fillet knives are one of the top fishing accessories to own, and two of the biggest names to choose from are Bubba and Rapala. I own both and use them regularly at home and ...

released Pro Fishing Challenge, for example, provided a more technical approach to the genre, while several other swimmy simulators have been hitting all of our favorite systems for years. For this ...