Over its nearly decade-long run, Renegade Marketers Unite has featured hundreds of top B2B marketing leaders from Fortune 500 companies like IBM, Adobe, and Salesforce, alongside startup disruptors ...

There is no shortage of health-related podcasts. Most, however, focus on wellness, a specific disease state or the patient experience. So where are the podcasts centered on medical marketing? Other ...

The podcast market looks very different across the pond. Performance marketing comprises more than half of the $1.8 billion US podcast advertising industry (projected to hit $2.3 billion this year).

In a collaborative effort, podcast industry research and advocacy firm Sounds Profitable and a number of partner organizations released the first draft of the Podcast Industry Glossary on July 19.

Marketing in the era of consumer-driven healthcare requires new tools and techniques. If you want patients to initiate therapy, you need to connect across more channels, more personally, and in the ...

Podcast advertising can be a cost-effective marketing solution that earns listener trust. Learn why advertising on podcasts ...

What happens when AI changes not just how we market, but how our organizations make decisions? This press release features multimedia. View the full release here ...

In today’s dynamic multifamily industry, professionals always look for alternative ways to gain a competitive edge, since innovation and adaptability have become critical in the field. When it comes ...

While it’s not exactly a new medium, the audio landscape is booming -- not only with content, but with opportunities for brands and marketers to grasp as consumers increase their use of audio in their ...

Podcasting can be a huge step toward growing your media brand—and every company should be a media company, but that's a story for another article. Podcasting has taken the world by storm. Today, there ...

Given that 42% of Americans aged 12 and up have listened to a podcast in the past month, the potential impact of podcast advertising is undeniable. Podcasts boast an impressive revenue rate, with a ...