Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. I don't think I’ve ever met someone who would say “no” when asked if they would like public ...

Public relations (PR) has become one of the most powerful strategies for brands to build trust, improve public perceptions and handle crises. Startups can benefit just as much. Embracing PR as part of ...

When preparing your business for the New Year, it is important for your success that you have organized a PR and Media kit. 2012 is now here and you need to make sure your e-commerce business is ready ...

The value of PR in the recession is being brought into the spotlight with the launch of a new online resource centre for PR professionals. The Chartered Institute of Public Relations’ (CIPR) new ...

A friend of mine shared a very interesting perspective on PR with me, While you laugh at the joke, we PR pros try to build stories that actually make you happy and us happier. I have attempted to give ...