Integrated marketing allows a business to communicate as a single, recognizable voice instead of a collection of ...

Recent research shows that in a world of shifting demands and needs marketers value integration most of all. Here we explore the underlying reasons. Marketing technology buyers want their martech to ...

As a marketer who started in the ‘good ole days’ when we pushed marketing out the door using flyers, newspapers and brochures I was happy to see those days disappear. Interaction, assimilation, ...

January 31, 2026 - PRESSADVANTAGE - Infintech Designs has introduced comprehensive full stack digital marketing ...

Sacramento, California - January 16, 2026 - PRESSADVANTAGE - Silverback Digital Marketing has issued an announcement ...

SEATTLE--(BUSINESS WIRE)--Global cloud communications platform Infobip has enhanced its collaboration with Microsoft Dynamics 365 Marketing to help businesses meet customers on their preferred ...

There is a need for businesses to use comprehensive integrated marketing campaigns that seamlessly connect channels with an impactful message. And when businesses use these campaigns, they see ...

Forward integration empowers businesses to control distribution, streamline operations, and eliminate intermediaries. Learn ...

HP had to refine its ABM strategy to target accounts in a variety of verticals, across a number of product lines. Crafting a more holistic marketing approach based on better sales and marketing ...

Through the integration, agents will use Rechat’s customer relationship management, marketing tools and automated assistant.

SAN JOSE, Calif.--(BUSINESS WIRE)--Calix, Inc. (NYSE: CALX) today launched the seamless integration of Calix Marketing Cloud with Facebook, Inc., the world’s largest and most influential social media ...

Integrated marketing may not be the newest, shiniest concept, but it’s one that marketers should embrace and invest in (if you haven’t already). If growth and message consistency are important to your ...