A recent survey found that 68% of consumers spend a quarter or more of their time on social media watching videos. This is great news for marketers who want to find ways to connect with their target ...

Are you tracking the right data? And, if you are, are you putting that data to good use? Digitalsmiths recently released a white paper called "Key Performance Indicators Video Service Providers Must ...

A business monitors key performance indicators (KPIs), such as the level of customer satisfaction, to gauge business performance. This data is often input into a computer application which will ...

The second part of the IAB Report highlights business outcomes as the most important success metrics to assess success, with reach and frequency second. The IAB has just published the second part of ...

To ensure they are successfully driving operations toward meeting their company’s strategic goals, all business leaders need to look carefully at a variety of key performance indicators. While the ...

PLANTATION, Fla.--(BUSINESS WIRE)--Chetu, a leading developer of custom software solutions, announced the delivery of an optimized data conversion application to JUMP Data-Driven Video, a leading ...

The traditional performance metrics aren’t going anywhere, but they are taking a back seat as qualitative data steps to the forefront. “We’re more okay than we typically are with trying to understand ...

Opinions expressed by Entrepreneur contributors are their own. A recent survey found that 68% of consumers spend a quarter or more of their time on social media watching videos. This is great news for ...