A trend that has seen cats, dogs and other animals posted millions of times on Instagram with the promise of trees appears to be false. It promises that “we’ll plant 1 tree for every pet picture,” ...

A viral Instagram trend has promised to plant a tree for every pet photo shared to Instagram Stories with a sticker attached. The new sticker feature allows users to jump on trends and link their ...

Instagram users are urging the company to plant millions of trees after a sticker went viral and backfired. On Monday, a sticker spread rapidly across Instagram, and has since been shared more than 4 ...

Millions of people posted pictures of their pets to their Instagram stories in early November because of an “Add Yours” sticker that promised: “We’ll plant one tree for every pet sticker.” An “Add ...