HTML structure matters for SEO, but not in the ways most might think. Read on to uncover the real role of HTML for SEO. In case you missed the latest podcast episode of Search Off the Record, Google’s ...

Google search advocate John Mueller has always downplayed the value of HTML sitemaps. Recently, he reiterated his dissatisfaction with HTML sitemaps, saying: “I changed my mind on HTML sitemaps over ...

Google’s John Mueller, in an SEO Office Hours session, answered a question about whether the <article> semantic HTML element has an impact on Google. John answered the question directly but there is a ...

Let’s take a break from constantly refreshing the stock market and do something a bit different. Instead of just one SEO question, we’ll do an ‘Ask an SEO Lightning Round’ and answer three different ...

Google's John Mueller is at it again, saying that text-to-HTML ratios are not a thing for SEO. He said on Reddit, "It makes absolutely no sense at all for SEO," and you should "ignore any report that ...