Mediaocean will acquire independent global ad server Flashtalking to create what it described as a neutral tech platform with a combined $200 billion in annual media spend. It will pay $500 million to ...

Mediaocean's reported $500 million acquisition of Flashtalking will give the independent ad software provider a more robust omnichannel offering. Mediaocean handles many aspects of the campaign ...

Deal brings dynamic creative scale and experience under one roof, meets advertisers` imperative for data driven creative expertise, full ad management and impartial analytics New York, New York--(29 ...

NEW YORK, NY--(Marketwired - Dec 19, 2017) - Flashtalking, the leading global independent platform for ad delivery, unification and insights, announced it has received additional MRC accreditation, ...

NEW YORK--(BUSINESS WIRE)--Mediaocean, the mission-critical platform for omnichannel advertising, today announced six new partnerships for its Creative Ad Tech platform, Flashtalking, bringing its ...

The ad server Flashtalking added attribution analytics to its platform Tuesday with the acquisition of Encore Media Metrics. The terms of the deal and valuation were not disclosed. “We think there’s a ...

Vista Equity-backed Mediaocean agreed to acquire adtech provider Flashtalking, from TA Associates, for more than $500 million, sources familiar with the deal told PE Hub. The transaction signed nearly ...

NEW YORK—Privately-held ad tech giant Mediaocean has inked a definitive agreement to acquire Innovid, an independent software platform for advertising creation, delivery, measurement and optimization ...

Flashtalking becomes the first ad serving platform to leverage RampID for advanced creative optimization, cross-device measurement, and secure ad performance NEW YORK, Jan. 07, 2025), a foundational ...

NEW YORK, Oct. 15, 2024 (GLOBE NEWSWIRE) -- Flashtalking by Mediaocean, the leading independent platform for creative personalization, orchestration, and intelligence, today announced that it has been ...

TA Associates said Tuesday that it has completed an investment in Flashtalking. Financial terms weren’t announced. London-based Flashtalking provides software for the creation and delivery of online ...

Mediaocean, a foundational partner for omnichannel advertising, has announced its deepened partnership with LiveRamp, integrating RampID into the Flashtalking platform for ad serving and optimisation.