Do you remember Darth Vader's famous Star Wars quote as, “Luke, I am your father”? Or perhaps you recall The Berenstein Bears books from your childhood? If either rings true, then you’re experiencing ...

These double standards are never going to disappear unless we call them out.

In addition to being one of the most fun words to say—and hardest to spell—in English, “onomatopoeia” probably calls to mind a whole bunch of silly, fun words. Onomatopoeia is the process of creating ...

Sensory memories are stored for a few seconds at most. They come from the five senses: hearing, vision, touch, smell, and taste. They are stored only for as long as the sense is being stimulated. They ...

If you're looking for new ways to make your advertising and social media copy pop, you might want to try a writing device called the metaphor. Metaphors have been used for decades by marketers to ...

In his decades-long career in tech journalism, Dennis has written about nearly every type of hardware and software. He was a founding editor of Ziff Davis’ Computer Select in the 1990s, senior ...