Email marketing is a long established method for effective communication with existing and potential customers. Luckily, long gone are the days of complex and time consuming processes needed to send ...

About a year ago, I was at a meeting with a potential new client. As we were talking, the CEO lamented how it was so hard to find people with my set of skills. My smart-ass -- but sadly accurate -- ...

Marketing software can help your business engage customers and connect with prospective buyers to grow your brand awareness and sales. Many, or all, of the products featured on this page are from our ...

Business.com aims to help business owners make informed decisions to support and grow their companies. We research and recommend products and services suitable for various business types, investing ...

In many ways, email is one of the first internet marketing tools. Before everyone could own their own website and before there was social media to help marketers reach a target audience, there was ...

Opinions expressed by Entrepreneur contributors are their own. If you plan to invest more in email marketing this year, you’re on the right track. Email remains one of the most effective channels for ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...

Email marketing is still a vital tool for digital marketers. Check out this guide for practical tips on creating successful email campaigns. Email is as a highly effective direct marketing channel and ...