Hey-oh! Rhea here and guess what? I’m supposed to leave for vacation in about six hours. I know I’m a business owner, what am I doing taking vacation?! Maintaining sanity, that’s what. We all need a ...
How to apply the principles of discovery-driven growth to your business planning. To plan for the future, businesses usually look to their past. But what if your company is in uncharted territory?
Companies become what they focus on. This is why when they lose sight of their main objectives, they often lose their way. A clear corporate strategy can not only illuminate the overall business ...
Continuous testing is both a practice and a mindset. Developers and quality assurance specialists initiate the practice of continuous testing in the devops CI/CD ...
The problem isn’t investing in technology — it’s confusing a technology business case with a retail supply chain strategy.
The U.S. secretary of defense often invokes “balance” when discussing future Department of Defense (DoD) capabilities, readiness, and risk assessment. In his view, a “balanced” force operates in ...
It is striking how much confusion there is between strategy, implementation, and execution. Is “strategy” a matter of making choices about where we want to go, where we play and how we win, of setting ...
A few months into 2021, you may be wondering why your strategies are not paying off or delivering the results you expect. I receive this kind of question a lot — and so far none of the people who ask ...
Evolving your brand doesn’t have to be scary—far from being all about risk, rebranding is a huge opportunity. First, what is brand strategy? Simply by definition, it is a plan for the brand. It helps ...
"What is the definition of marketing strategy?" is a common question among marketing professionals and others in the business world. So let's cover some basic ideas that separate marketing strategy ...