New QR-based customer loyalty program for B2C helps independent restaurants compete with large chains by turning ...

RICHMOND, Va. (WRIC) — Richmond shoppers can earn rewards for shopping at local small businesses through a new pilot program. On Wednesday, Feb. 11, city officials announced the launch of “RVA Open ...

5% cash back rewards for purchases made within their neighborhoods Simply download the Open Rewards app from the app store, upload receipts for purchases at eligible businesses and earn your rewards.

These days, getting people to walk through your doors is only level one of the loyalty game. The real challenge comes later on: achieving “customer stickiness,” a.k.a., taking customers from a passing ...

The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases and start enabling program members’ success. Loyalty programs work best when ...

With the likes of Amex and JPMorganChase upgrading card perks, BofA is expanding no-fee access to more customers and products and adding incentives.