Is BookTok to blame?

Most videos on book cover designer Elisha Zepeda’s TikTok account have a similar format: he gets an assignment from a publisher, crafts several options, gets feedback, makes some tweaks, and, finally, ...

In 2022, Elisha Zepeda had given up on becoming a designer and was working as a barista at an Oregon bookstore. Today, he’s a salaried book cover designer at Penguin Random House and an in-demand ...

What makes you pick up a book you’ve never heard of? Is it the title, the author’s name, or the promise of an intriguing story? More often than not, it’s the cover—a single image that has the power to ...

Despite a steady rise in the popularity of e-books and a surge in ownership of electronic readers and tablets, real dead-tree paper books are not about the exit the scene any time soon. And while most ...

Forbes contributors publish independent expert analyses and insights. I write about the future of books and the business of storytelling. This article is more than 6 years old. Hiring a general ...

If you’re an author wondering how to create the ideal book cover for your work, deciding between AI-generated designs and professional design services can feel challenging. The book cover is a key ...