The CRM spotlight is shining brightly on the SMB market. Microsoft's entry into CRM coupled with the emergence of the ASP model has enabled firms of all sizes to implement complex customer-focused ...

Opinions expressed by Entrepreneur contributors are their own. Customer relationship management (CRM) has been an effective tool for managing interactions with customers and prospects of course, with ...

Discover how a CRM can enhance business relationships. Learn about the benefits of CRM and how to optimize CRM strategy for better customer management. Customer relationship management software is a ...

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Salesforce CRM offers tailored workflows, integrated apps and a robust API, helping ...