I’ve been writing and editing technology articles for more than seven years, most recently as part of PCMag's software team. I am responsible for content in the AI, financial, graphic design, ...

If you own or manage an e-commerce business, you understand the importance of organizing customer interactions and data. No matter what you sell, CRM software can help you do just that. With the right ...

Our research shows that Zendesk is the best CRM for customer database functionality, offering robust customizability and lots of contact management features, all packaged into an easy-to-use platform.

CRM systems fail when they're not utilized correctly or when businesses choose the wrong CRM solution. Learn how to implement ...

The best CRM for QuickBooks integration is Method CRM, offering real-time two-way data sync with the popular accounting software for everything from customers and invoices to leads and payments.

My small business clients often ask about customer relationship management software to manage client lists, track prospects, manage follow-ups and segment customer lists. Thus I have pulled together a ...

Customer relationship management (CRM) software is a tool that helps salespeople and businesses manage interactions with prospects and customers. After testing 23 CRM platforms, Forbes Advisor’s ...