John Pollack is a former Presidential Speechwriter. If anyone knows the power of words to move people to action, shape arguments, and persuade, it is he. In Shortcut: How Analogies Reveal Connections, ...
A Pulitzer Prize-winning expert and professor in cognitive science will speak Monday (Sept. 14) about the role of analogy during a talk presented by the Mathematical and Computational Cognitive ...
Very useful for attracting attention and making ideas, abstractions, and technical explanations concrete, analogy is a very effective tool for persuasion and clarification. But beware, some authors ...