Market analysts predict OpenAI could generate $25 billion in annual ad revenue by 2030, but the company could potentially go ...

OpenAI plans to introduce ads for ChatGPT users who aren't paying for the premium version. The company announced Friday that ...

ChatGPT could provide advertisers with a valuable "high-intent" engaged audience, siphoning marketing budgets away from ...

Programmatic advertising requires serious real-time computing power. And that bandwidth consumption is only growing as AI takes on a bigger role in deal curation and, eventually, full campaign ...

We look at ad tech’s first open standard for agentic AI. How does it work, and what should advertisers be doing now? Last week, a number of ad tech industry members came together to launch the Ad ...

Two years ago, it was so quiet on the M&A front that you could almost hear the tumbleweeds rolling through the conference rooms. But, over the past two years, the ad tech deal machine began whirring ...

IAA Honours Awards 2026 in New Delhi, March 18-19! Celebrate groundbreaking advertising and marketing tech innovations. See ...

OpenAI has officially announced ads for ChatGPT, signaling the end of the subsidized AI era. Here are the critical takeaways ...