Advertising tied to AI answers might end up being exactly the leverage publishers need to make their case for compensation.
Most publishers have no idea that a major part of their video ad delivery will stop working on January 31, roughly one month ...
The U.S. District Court for the Eastern District of Virginia is seen Monday, Sept. 9, 2024, in Alexandria, Va. (AP Photo/Stephanie Scarbrough) ALEXANDRIA, Va. (CN) — In a court fight to stave off ...
Google is looking to avoid a damaging breakup. Google is willing to cough up more advertising data to publishers to address concerns about its illegal monopoly over digital advertising technology, a ...
AdMonsters is officially joining AdExchanger, unifying content under one site on AdExchanger’s domain to further connect our ...
Content Ignite, the publisher-first advertising technology and monetisation platform, has today (April 3rd, 2024) announced the launch of Fusion Ad Stacks, a groundbreaking new feature of its Fusion ...
Amazon is hiring for a new publisher-focused advertising team called "PubTech." It is building a tech platform that could compete with Google, Magnite, and Pubmatic. The tech will help publishers sell ...
Google harmed publishers and consumers by monopolizing key components of the market for online display ads, a federal judge in Virginia ruled Thursday. “For over a decade, Google has tied its ...
In this week's column, Shirley Marschall looks at the history of ad blocking, and why the user loses, and the publisher loses twice... Remember those little 'No advertising. No flyers.' stickers ...