The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...

Sleep is one of the most important foundations of health, yet millions of people struggle to fall asleep and stay asleep. If you are reading this, you may be one of them… Over the last decade, one ...

If you’ve spent some time on TikTok or YouTube recently, you might have stumbled across ASMR content without even knowing it. From long acrylic nails tapping away on everyday objects to slow, soft ...

If you've ever fallen into a rabbit hole of ASMR videos, you might wonder how the peculiar sensation comes about. Here's what we know. When you purchase through links on our site, we may earn an ...

ASMR has been trending long enough that most people have at least heard of this brain tingling sensation. Nowadays, tons of people use ASMR (autonomous sensory meridian response) to reduce anxiety and ...

ASMR videos give those watching a real and measurable elevation in mood. But what exactly is ASMR and what does it do to our brain? In this week’s Science with Sam we look at the science of ASMR. 25 ...

Now and then, before I settle down for some shut-eye, I insert my earbuds and let a YouTube video massage my brain. It isn’t long before my heartbeat and breathing slow down, even as I begin to feel ...

WHITE BEAR LAKE, Minn. — When it's quiet enough to hear a pin drop, that's Brooke Schueneman's cue to start recording. "Welcome back to my channel," Schueneman whispers into her microphone. She then ...

Back in the '80s, Craig Richard, PhD, would come home from school, sling off his backpack, and plant himself in front of the television to watch painter Bob Ross' The Joy of Painting. Richard soaked ...

Do you ever experience a tingling sensation in your scalp when someone whispers? If you recognize that feeling, then you may well be acquainted with the phenomenon that’s gathered millions of ...

Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...