ASMR is moving from YouTube to the real world. Step inside Kas Wellness in Costa Mesa, a luxury boutique offering "brain ...

Ever stumbled upon a video of a stranger whispering into a microphone, tapping random objects, playing with slime, or devouring an feast of crunchy fried chicken and fiery Budak ramen noodles?

Three years ago, an idea from a colleague changed Holly Tanella’s business—and her life—forever. In 2022, Tanella—who owns BOHO Med Spa in Allen, Texas—was speaking with her social media coordinator ...

Forbes contributors publish independent expert analyses and insights. I write about relationships, personality, and everyday psychology. Have you ever heard or saw something that left your body ...

The autonomous sensory meridian response (ASMR) could help you access an altered sense of consciousness, research suggests. Oxytocin, colloquially known as the love hormone, is largely responsible for ...

Have you ever heard or seen something that left your body tingling? A gentle whisper, the crinkle of wrapping paper, the tapping of a finger, or the sound or sight of rushing water? If stimuli like ...

When it comes to ASMR videos that pop up on your TikTok FYP, you’ve certainly seen folks whispering into a microphone or crunching on a honeycomb. But ASMR styles are shifting in favor of something ...

ANYTHING ON YOUTUBE THESE DAYS, BUT THE GREENSBORO WOMAN YOU’RE ABOUT TO MEET IS NO ORDINARY CONTENT CREATOR. NO SHE’S NOT. PEOPLE HAVE VIEWED HER VIDEOS HUNDREDS OF MILLIONS OF TIMES, MAINLY BECAUSE ...

ASMR, short for autonomous sensory meridian response, has ballooned in popularity over the past 15 years. Julie Luther, who built a massive YouTube and TikTok following with ASMR videos, offers ...

Daniel Shepherd does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...